Privacy Policy

Last Updated: September 11, 2026

Great Race respects your privacy. This Privacy Policy explains how information may be collected, used, shared, and protected when you visit GreatRace.com, submit information through the website, sign up for communications, access participant resources, or otherwise interact with Great Race online.

By using GreatRace.com, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

The information we collect depends on how you interact with GreatRace.com and Great Race services.

Information You Provide to Us

You may provide personal information when you:

  • Submit a contact form.

  • Register your interest in Great Race programs or events.

  • Sign up for email communications.

  • Submit information through the Participant Hub or related participant forms.

  • Submit a classified listing.

  • Submit an In Memoriam entry, testimonial, story, photograph, or other website content.

  • Contact Great Race by email, telephone, or other communication methods.

  • Participate in surveys, feedback requests, or other Great Race communications.

Depending on the form or interaction, information you provide may include:

  • Name

  • Email address

  • Telephone number

  • Mailing address

  • City, state, ZIP code, or other location information

  • Event or participant information

  • Vehicle information

  • Travel or hotel-related information

  • Information included in classified listings

  • Photographs, stories, memorial information, testimonials, or other submitted content

  • Any other information you choose to provide

We only collect information that is reasonably related to the purpose for which it is requested.

2. Participant and Event Information

Great Race may collect additional information from participants, support crews, staff, volunteers, sponsors, vendors, or other individuals involved with Great Race events.

This information may be collected through GreatRace.com or through separate registration, hotel, travel, payment, or event-management systems.

Depending on the purpose, this information may include:

  • Participant names and contact information

  • Team and vehicle information

  • Hotel and travel information

  • Emergency or event-related contact information

  • Registration details

  • Payment status

  • Event preferences

  • Volunteer information

  • Other information needed to operate Great Race events

Some event information is governed by separate registration agreements, event forms, waivers, or policies in addition to this Privacy Policy.

3. Information Collected Automatically

When you visit GreatRace.com, certain information may be collected automatically through the website, hosting provider, analytics services, cookies, or similar technologies.

This information may include:

  • Internet Protocol address

  • Browser type

  • Device type

  • Operating system

  • Pages viewed

  • Approximate location derived from technical information

  • Referring website

  • Date and time of visits

  • Time spent on pages

  • Website interactions

  • Diagnostic or performance information

This information is generally used to operate, secure, understand, and improve GreatRace.com.

4. Cookies and Similar Technologies

GreatRace.com may use cookies and similar technologies to support website functionality, remember preferences, understand website usage, improve performance, and support embedded or third-party services.

Cookies may include:

Essential Cookies

These cookies help the website function properly and may be required for features such as security, navigation, password-protected pages, or form functionality.

Analytics Cookies

Analytics technologies may help us understand how visitors use GreatRace.com, including which pages are visited and how users interact with the site.

Embedded and Third-Party Technologies

Some pages may contain embedded content or features provided by third parties, such as videos, maps, social media content, photo galleries, registration systems, or other external services.

Those providers may use their own cookies or similar technologies according to their own privacy policies.

You may be able to limit or block cookies through your browser settings. Disabling certain cookies may affect how portions of the website function.

5. How We Use Information

Great Race may use information collected through GreatRace.com to:

  • Operate and maintain the website.

  • Respond to questions and requests.

  • Communicate with participants, volunteers, sponsors, vendors, or other members of the Great Race community.

  • Administer events and participant programs.

  • Provide access to participant resources.

  • Process website submissions.

  • Review and publish approved classified listings, memorial entries, testimonials, or other submitted content.

  • Send newsletters, event announcements, or other communications when permitted.

  • Improve the website and user experience.

  • Analyze website usage and performance.

  • Maintain website and system security.

  • Prevent fraud or misuse.

  • Comply with legal obligations.

  • Protect the rights, property, safety, and interests of Great Race and others.

6. Email and Text Communications

If you provide your email address or telephone number, Great Race may use that information to communicate with you about the specific event, program, service, request, or submission associated with your information.

If you sign up for marketing or promotional email communications, you may unsubscribe using the unsubscribe link provided in those messages.

Operational communications related to an event, registration, hotel arrangement, participant program, payment, or other active service may still be sent when necessary.

If Great Race uses text messaging or mass text services for event communications, your telephone number may be used to send event-related information when you have provided the number for that purpose or otherwise agreed to receive such communications.

Message and data rates may apply depending on your mobile provider.

7. User-Submitted Content

Some parts of GreatRace.com may allow users to submit information intended for publication.

Examples may include:

  • Classified listings

  • In Memoriam submissions

  • Testimonials

  • Stories

  • Photographs

  • Vehicle information

  • Other public-facing content

If you submit information for publication, some or all of that information may become publicly available on GreatRace.com.

You should not submit private or sensitive information in a field intended for public display unless you want that information to be published.

Great Race may review, edit, approve, reject, or remove submissions according to the applicable website feature and Terms of Use.

8. Classified Listings

When you submit a classified listing, Great Race may collect contact information and information about the item being offered.

Some information may be displayed publicly as part of the listing, while other contact or administrative information may be used only for managing the submission.

Buyers and sellers are responsible for deciding what information they share directly with one another after making contact.

Great Race does not control information exchanged independently between buyers and sellers outside GreatRace.com.

9. In Memoriam and Similar Submissions

If you submit memorial information, photographs, website links, stories, or other content for publication, Great Race may use that information to review and publish an approved memorial entry.

Information submitted for publication may be publicly visible once approved.

Please do not submit personal information about another person unless you have an appropriate reason and authority to do so.

10. When We Share Information

Great Race does not sell personal information to advertisers.

We may share information in limited circumstances, including:

Service Providers

We may provide information to companies or individuals that help operate GreatRace.com or Great Race services.

These may include providers that support:

  • Website hosting

  • Email communications

  • Registration

  • Payment processing

  • Hotels and travel coordination

  • Analytics

  • Forms and data storage

  • Text messaging

  • Merchandise

  • Photo or video services

  • Event operations

These providers may only receive information reasonably necessary to provide the applicable service.

Event and Business Partners

Information may be shared with appropriate event partners, hotels, travel providers, vendors, or other organizations when necessary to fulfill an event-related request, reservation, registration, or service.

Legal Requirements

Great Race may disclose information when reasonably necessary to:

  • Comply with applicable law or legal process.

  • Respond to a valid request from a government authority.

  • Protect Great Race's rights or property.

  • Investigate fraud, security issues, or misuse.

  • Protect the safety of Great Race participants, staff, volunteers, users, or the public.

Business Transfers

If the organization responsible for Great Race is involved in a merger, acquisition, restructuring, or sale of assets, information may be transferred as part of that transaction, subject to applicable law.

11. Third-Party Websites and Services

GreatRace.com may link to or embed third-party websites and services.

Examples may include services for:

  • Registration

  • Payments

  • Hotels or travel

  • Merchandise

  • Videos

  • Photography

  • Maps

  • Social media

  • Sponsors

  • Email marketing

  • Other event-related tools

When you interact with those services, the third party may collect information directly from you.

Their collection and use of information is governed by their own privacy policies, not this Privacy Policy.

We encourage you to review the privacy practices of any third-party service you use.

12. Data Retention

Great Race retains personal information only as long as reasonably necessary for the purpose for which it was collected, including to:

  • Provide requested services.

  • Operate Great Race events.

  • Maintain appropriate business and event records.

  • Resolve disputes.

  • Enforce agreements.

  • Meet accounting, legal, or regulatory obligations.

Retention periods may vary depending on the type of information and the reason it was collected.

Public historical information, results, photographs, memorials, participant profiles, or other archival Great Race content may be retained for historical or archival purposes.

13. Data Security

Great Race takes reasonable administrative, technical, and organizational measures to protect personal information.

However, no website, internet transmission, or electronic storage system can be guaranteed to be completely secure.

Users should use care when sending sensitive information electronically.

14. Your Choices and Requests

Depending on applicable law and the type of information involved, you may ask Great Race to:

  • Provide information about personal information we maintain about you.

  • Correct inaccurate personal information.

  • Update your contact information.

  • Remove certain personal information.

  • Remove or update content you previously submitted.

  • Stop sending promotional email communications.

Some information may need to be retained for legal, accounting, contractual, safety, historical, or event-management purposes.

Requests may be submitted using the contact information at the end of this Privacy Policy.

We may need to verify your identity before completing certain requests.

15. Children's Privacy

GreatRace.com is intended for a general audience.

We do not knowingly collect personal information online directly from children under 13 without appropriate parental or guardian involvement when required by law.

Great Race events and programs may include young participants, students, or family members. Information relating to minors may therefore appear in event materials, participant information, photographs, results, or other Great Race content when provided through appropriate event, school, team, parent, guardian, or program processes.

If you believe a child under 13 has submitted personal information directly through GreatRace.com without appropriate permission, please contact us so we can review the situation.

16. Public Information and Historical Records

Great Race has a long history, and GreatRace.com may maintain public or archival information relating to past and current events.

This may include:

  • Participant names

  • Vehicle information

  • Race numbers

  • Results and rankings

  • Awards

  • Historical photographs

  • Videos

  • Race routes

  • Team profiles

  • Published stories

  • Memorial information

  • Other historical event records

Certain information may remain publicly available as part of the historical record of Great Race even after an event has concluded.

17. International Visitors

GreatRace.com may be accessed by visitors outside the United States.

Information may be processed or stored in the United States or in other locations where Great Race service providers operate.

Privacy laws may differ between jurisdictions.

Where applicable law provides additional privacy rights, Great Race will handle requests consistent with those legal requirements.

18. Changes to This Privacy Policy

Great Race may update this Privacy Policy from time to time to reflect changes to the website, Great Race operations, technology, service providers, or applicable requirements.

When the policy is updated, the revised version will be posted on this page with an updated “Last Updated” date.

We encourage users to review this page periodically.

19. Contact Us

If you have questions about this Privacy Policy or would like to make a privacy-related request, contact:

Great Race
1317 Chestnut Street
Chattanooga, TN 37402

Email: info@greatrace.com